Checklist for 2014: Email Marketing

Do you make the most of your email contact list?

In spite of all the rapidly growing forms of online communication, email marketing still provides one of the highest Return on Investment, with more than 40 per cent of email recipients making at least one purchase as a result of a promotional email.

If done right, emailing your customers creates a personal connection and allows you to market directly to those that have expressed interest in your business, either through subscribing or by providing their email in a previous transaction.

Because of the high volume of spam emails circulating though, some emails end up diverting straight to the trash bin, often based on generic subject lines and over solicitation (bombarding people with 10 emails a day).

e-CBD uses email marketing software that allows business owners to send wonderful looking email campaigns, newsletters and auto-responds to an easily managed contact list. You can even view essential statistics such as who opened, clicked or forwarded your email.

Our Email Marketing team can help your business with;