We have been running successful Google Ads campaigns on behalf of our clients for many years. Let our experience save you time and money, and bring you the results you’ve been looking for.
Don’t waste another cent
We have seen countless businesses spend thousands on “garbage clicks” that have never brought in a sale or enquiry, have been incorrectly setup or poorly managed. If you think this might be you, call us now.
Google Ads can be a highly successful marketing strategy when done correctly, bringing in quality leads at a minimum cost to you, however all too often we have seen businesses fall into the trap of spending too much without getting any real return on investment.
e-CBD is experienced in all aspects of Google Ads with the certifications to prove it.
We can help setup the following types of campaigns:
- Google Search
- Google Display Network (image ads)
- YouTube Advertising (video ads)
- Shopping Campaigns (Google Merchant Centre)
- Dynamic Ads
Plus being a Google Partner gives us access to a Google representative for ongoing support at no extra cost to you.
Why choose Google Ads?
- Gain visibility in search engine results quickly - if you've launched a brand new website or are promoting new products, it can take some time for it to show in organic, (unpaid) search results, and if you're not doing some form of Search Engine Optimisation, then it's likely these pages won't show up on the first page if you’re in an industry with a lot of competition. Google Ads will allow your new website or new products to show at the top of results as soon as you start your campaign.
- Receive highly targeted traffic - you can refine your Ads campaign to target your audience by location and device (for example, using a mobile, desktop or tablet), and if you are careful with your chosen keywords, ads and landing pages, you can be sure to receive targeted traffic and a higher conversion rate.
- Have greater control over your campaigns - the Google Ads dashboard lets you finetune your campaigns to ensure maximum return on investment. Control your daily budget spend, which days of the week that your ads are showing along with what time, whether it’s on the search network or display network and more. Make your ads more appealing by including call outs, extra links to key pages on your site, display an address, add a 'Call' option for mobile devices and much more.
- Highly measurable results - know exactly how your campaigns are performing by connecting Google Analytics and Google Ads for reporting. Know how long your Ads traffic spends on the site, which pages they visit and what actions they take, allowing you to refine your campaigns even further.
The e-CBD Difference
We don't charge a commission on how much you spend in Google so we're not interested in making you spend more. In fact, we'd rather you spend less, get better returns and invest those saved $$ into long term internet marketing strategies like SEO. We only charge you for our time.
Your time is valuable and learning to run your own PPC campaigns properly is a big commitment. When you pay for Ads management you are paying for our experience, knowledge and skill.
We design custom advertising campaigns that target high quality keywords - notice we said high quality, not high traffic? One of the biggest mistakes we see in poorly managed Google Ads campaigns is the quality of their keywords:
High Traffic does not = Higher ROI
You need quality keywords that deliver a qualified customer to your website. This little difference pays off dividends.
Our Google Ads campaigns are designed to bring you qualified traffic that converts. This is how we measure the success of a campaign, with the ultimate goal being more customers or clients for you. We consider:
- How many enquiries or sales you received as a result of the campaign
- What is the cost per conversion (what you spent for that lead)
- How does your paid traffic interact with your website?
We take into account a number of different factors and use a holistic approach to manage our clients’ campaigns. If your current Ads campaign is costing you more than you’re getting back, contact us today to see how we can improve your return on investment.