Custom Web Design

Is a Poorly Crafted Website Costing You Sales & Revenue?

Business owner holding his hands in the air out of frustration with lost sales.

When landing on a business website, first impressions are everything.

Tacky templated websites may get a new business online for cheap, but there's the hidden cost of continually receiving junk leads, losing sales and missing opportunities.

A cheap entry-level price for a template website loses it's appeal when you consider the financial damage it can cause a business over the long term. 

We specialise in creating custom business websites intertwined with a digital marketing strategy to increase leads, boost sales and help your company thrive.

Capture your ideal customer with a website tailored to meet your business needs and reach your target audience.

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Achieve Your Business Goals With A Custom Website 

Happy business owner getting consistent sales.

Custom designed websites make your business stand out. A unique and user-friendly website forces potential customers to sit up and take notice.

Using strategic design tactics, a custom website will guide web visitors to complete the most desirable actions in alignment with your business goals. For example:

  • Submitting an enquiry form.
  • Calling you directly.
  • Booking an appointment.
  • Buying a product.
  • Downloading media.
  • Signing up for an offer.

We have a proven track record of stimulating business growth with custom website design and holistic digital strategy.

Book An Initial Consultation

Our Simple Process

1. Initial Consultation

Book in and meet with our team to discuss your project requirements and determine the right custom website solution for your business.

2. Website Proposal

Following our meeting, we'll put together a proposal document including project scope and associated costings for your approval.

3. Website Build & Launch

With the proposal approved, we'll get to work designing, developing, programming and delivering your custom business website.

Our Recent Work

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Our Promises to You

We'll work alongside you to help your business thrive. Ultimately, your success is our success!

  • Get a custom website backed by a holistic digital strategy, not just an underperforming template website.
  • Your website project will have constant input from our in-house digital marketers to ensure every decision we make is consistent with your marketing strategy.
  • Your website will perform well on all devices including mobile phones, tablets, laptops and desktop computers.
  • We'll develop your website with a search engine friendly architecture so your site can be easily optimised for SEO.
  • Get an easy to use Content Management System (CMS) such as MODx Revolution, Wordpress or Shopify. This will be built-in so you can update the website yourself.
  • You'll get full training provided so you can create new pages and edit your site with ease.
  • Experience our exceptional ongoing customer support - Give us a call and we'll always answer.
  • We'll offer you a tailored payment plan to assist with your cashflow when paying off your custom website.

It's time to get a professional website design solution that works for your business and impresses your customers.

Book An Initial Consultation

Frequently Asked Questions

What are custom websites?

A custom website is designed, developed and programmed from scratch by our in-house team of web designers, custom web developers, programmers, copywriters and marketing specialists.

It is coded to suit your business needs, goals and technical requirements. There's no template that will constrain your needs or impede what can be achieved. Custom built websites are also easy to update and will grow with your business.

When combined with a holistic digital marketing strategy, a custom business website will increase your efficiency and help the business to grow.

Does my business need a custom website?

Your website is the heart of your digital marketing efforts so it's crucial that you get it right.

Everything links back to your website in some way - whether that be your Google/Facebook ads, social media posts, email marketing campaigns, affiliate marketing or print media strategy. 

A custom website can support all of your other digital marketing tactics to make your campaigns more effective.

If your existing website is underperforming, not working or is just plain ugly, it is a good idea to consider getting a custom website redesign.

What are the advantages of having a custom website designed?

Return On Investment (ROI) – Accompanied by a holistic digital marketing strategy, a custom website will provide your business with a stunning ROI.

Higher Conversion Rates – The website has been strategically designed to convert more of your visitors. Generate more leads, make more sales and achieve your business goals.

Uniqueness – Your company will stand out from the rest of the market with a real competitive advantage.

On Brand – You're not cramming your brand into someone else’s template. The design has been created to fit your brand, follow your style guide and support your business needs.

Functionality – We include the functionality your business needs and leave out unneccesary capabilities and features.

Flexibility – A custom website can be anything. You dream it, we advise you and then we build it.

Search Engine Optimisation (SEO) - Custom websites can be specifically designed/developed to be friendly for search engines. We follow SEO best practices to make it easy for the site to be further enhanced and optimised for SEO.

Speed – Your website is efficient and optimised so it loads fast.

Do custom websites work on mobile phones?

Yes, we use responsive web design best practices to ensure that your website works on all devices including wide screen monitors, desktop computers, laptops, tablets and mobile phones.

We have an existing system - Can you make it talk to our new website?

In most cases the answer is yes. This will depend on the system itself you're using and if it has an API we can access.

The best way to find out for certain is to get in contact with us and talk through what internal system you're using and what you are wanting to achieve by integrating it with a custom website.

How much does it cost to build a custom website?

Custom websites usually fall within the range of $5k - $100k+

The costs for building a custom website will vary greatly depending on number of factors such as:

  • How many different page layouts need to be designed and developed.
  • The level of programming and/or functionality is required.
  • Whether the website will require aditional custom progamming for functionality that isn't available "out of the box". For example, an API integration.
  • Whether eCommerce or a shopping cart is required.
  • The number of pages that are required to be created and populated with content.
  • If imagery/graphics need to be created and if content writing is required.
  • If it is a website redesign, SEO migration may be required to prevent search engine rankings from dropping when the new site is launched.

How long does it take to build a custom website?

The timeframe to plan, design, develop and launch a custom website will vary depending on the size and complexity of the project.

Generally, most custom sites are designed/developed and online within 4 - 6 weeks.

Do you outsource your projects or send work overseas?

No, all of our work is done in-house, right here in Southport, Gold Coast QLD.

We are the designers, custom web developers, programmers and project managers – when you work with e-CBD you'll get professional and personalised service from the beginning to the end of the project.

Are there on-going costs for having a website?

Yes, there are:

Domain Names - Your domain name will need to be renewed once every 2 years.
Web Hosting - This is usually billed annually.

Maintenance - Depending on the requirements of your website, you may need an on-going monthly website care plan to keep your CMS software and any other website functionality up-to-date. This will keep your website running smoothly and prevent it from getting hacked.

Download Our Free Guide

5 Things Your Website Should Include in 2021

Custom Web Design Is An Investment

A free theme or template website will be usually cheaper than a custom web design solution up-front. You need to balance these savings with the ongoing costs of lost leads and missed sales occurring over the lifetime of your "cheap" website.

Despite the added initial expense, a custom website should be considered an investment in business growth because when done well, custom web design will help your business to grow.

What We Do Differently

You may be wondering, "How can a custom website design make such a big difference to my business?"

The proof is in the process.

Here are a few things we do differently to achieve outstanding results for our clients with customised website design and development.

Data & Strategy Driven Website Design

When proceeding with a custom web design, a pretty website simply doesn't cut it. There should be a deliberate rationale behind every design and content decision.


High Performance by Following Best Practices

Obviously, a custom website needs to be aesthetically pleasing. It should be designed well and laid out in a way that looks good but also follows the common user interface (UI) and user experience (UX) trends.

By following best practice UX design principles and UI design patterns, we make it easy for users to navigate the site, interact with content and consume the information they want.


Design Decisions Backed By Real Data

A big part of determining what content is the most valuable to your users is to examine the available website usage data.

We like to analyse your previous website usage data (Google Analytics) to get a feel for what pages/content your users are interacting with the most. If you don't have previous usage data, we can look at other competing websites in your industry.

Your Google Analytics can be a treasure trove of excellent information about your users and how they behave on your website. This data is invaluable during the design and content creation process.

Website usage data will influence important decisions such as:

  • Which links the navigation menus contain.
  • What content should be prominant on the home page.
  • How to design the layouts of the different page templates.
  • How to design the calls-to-action required throughout the website.

Strategic Design Based on your Content

The problem with building websites from a template is that the structure is already set. This means you need to fit your content to the existing design framework which doesn't make sense.

Strategic web design should always be based on the content which is required to be displayed. As the old saying goes, "form follows function".

This means your content and messaging should be created first. Our skilled design team will then craft your website design around the content wireframe making a far more strategic and effective website.


We Recognise that Content is Still King

Your website content is key. Content is the sole purpose that people are visiting your website, so it needs to be skillfully executed.

Content and messaging has to be written and implemented using the language, tone and sentiments required to resonate with your market/ideal customers.

We have in-house website copywriters who can assist with creating marketing savvy content appropriate for your audience.

 

Achieve Outstanding Results

The process of creating a custom web design based on data, marketing strategy and your content requirements generally yields outstanding results such as (but not limited to):

  • Increased conversions.
  • Higher conversion rates.
  • Users spend more time engaging with the website.
  • Lower bounce rates
  • Lower exit rates.

Users are more comfortable and the business is experiencing increased leads/sales when a website is created using this process.

 


 

Work With Us

To find out what’s needed to create an online presence that works for you and your business, give e-CBD a call, pop in for a chat or fill out our quote form to get started.

Get A Website Quote

Our Services

Here at e-CBD, we can take care of all of your business’ digital needs, from designing a custom and professional website to all aspects of internet marketing.

Meet The Team

The most remarkable part of e-CBD is the amazing people who work here.

If you haven't met us before, or you don't know us too well, drop us a line or read our profiles, we'd love to get to know you.

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